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LeWeb previews its innovative ecommerce events in Paris
LeWeb has been one of the leading internet and technology-centric events in Europe and the world over for several years now. What’s exciting about the latest edition taking place in Paris from December...
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New VAT regulations & Mini One-Stop-Shop Scheme: everything you need to know!
It’s likely that you have already heard that a few new VAT regulations will enter into force on January 1st, 2015. Those will apply to businesses that sell electronic products and services to private...
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Prisma Media previews what mobile will shape up to be in 2015
B2B marketing specialists Prisma Media Solutions teamed up with leading Parisian digital think tank HUB Institute to present an overview of the evolution of mobile technologies on November 20, 2014 in...
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How localization is giving new meaning to “worldwide web”
27 percent. That’s the percentage of European citizens who use the internet that are now shopping on foreign websites, according to Ecommerce Europe VP Marc Lolivier. Loliver, who is also Managing...
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Intuiti’s SEO experts unveil 2015 trends at NUMA
With a brand new year upon us, the question on the minds of many online retail professionals and marketers is “How can I get even more people to see my site and buy products this year?” As this...
View ArticleTop Tuni’SEO takeaways regarding SEO success for online merchants
The crème de la crème of the Francophone search marketing industry gathered in Tunis, Tunisia to present their insights at SEOCamp’s Tuni’SEO conference on February 28, 2015. #SEO Découvrez les...
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How to take your ecommerce site global with Lengow
Though it has historically been a favorite of retailers, Lengow provides equally great opportunities for merchants and brands to sell products around the world. Lengow’s international team works...
View Article5 big SEO tips from SMX Paris speaker Virginie Clève (@Largow)
With the impending changes that are about to go down for mobile page rankings on Google on April 21, the state of SEO’s future seems up in the air right now. The quest for optimal page ranking has...
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[Infographic] : Global E-commerce Overview
As discussed in a recent Lengow Blog article on the international theme of Lengow Ecommerce Day, 2015 is the year where online merchants can seize cross-border chances. To help make clear the vast...
View ArticleWhy London startups are disrupting mobile retail
When people think of London, they usually think of Big Ben looming over the city and letting Londoners know the time of day. But things have changed in this digital era starring connected watches that...
View ArticleGlobal marketing experts converge at SMX Paris
If you’re someone who is involved in online marketing, the acronym SMX needs no introduction. Search Marketing Expo is a conference that has expanded from its highly reputable SMX West staple in...
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PayPal PassPort helps merchants spread their global wings
During the third edition of Lengow Ecommerce Day Paris (which also ranked third in regards to Twitter trending topics in Paris), PayPal Continental Europe Middle East Africa (CEMEA) Cross Border Trade...
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Azetone sets the tone for mobile A/B testing
On June 2 in Paris, one of the highlights of the classic Lengow Ecommerce Day 2015 was the Startup Spotlight contest. Seven startups—selected out of many applicants—that are impacting various aspects...
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How Dealabs.com uncovers unique retail deals
Everybody loves deals. The good old two-for-one special is one of the most popular deals you can find in stores and on the web. Shoppers also like to benefit from mail-in rebates that they receive in...
View ArticleThe global rise of mobile commerce continues
As more people buy mobile devices, more mobile shopping will be done. That’s what is clear when you take a look at the statistics around the world. In the USA, over a quarter of shopping decisions in...
View ArticleGoogle Shopping poises for September update
Google Shopping is a channel for selling products that has been been recommended by industry experts like Lengow CEO Mickael Froger and analyzed deeply in high-quality guides like Lengow’s whitepaper...
View ArticleChinese shoppers explain China’s mobile growth
Half of Chinese shopping online will be done on mobile devices this year. Yes, HALF. As if Chinese ecommerce couldn’t undergo any more huge growth this year, eMarketer shared a new report a few days...
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How etailers build their brands with Instagram
Instagram has become a part of pop culture in countries around the world the past few years: from Paris to Los Angeles you can even hear young people (the ultimate influencers when it comes to defining...
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Why Kaymu is an ecommerce leader in Cameroon
Kaymu is the website of choice for online shoppers in a country in Central Africa that is enthusiastic about ecommerce: Cameroon. The Rocket Internet-backed company, which is experiencing the same kind...
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Interview of the month: Jordana Felisberto, Business Developer Brazil / Portugal
Jordana Felisberto joined the Lengow Team in 2014. Hi Jordana, please could you introduce yourself in a few words? Olá! (or Hello in Portuguese ) I was born in Brazil but since 2012 I’ve been living in...
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